Get with the beat!is your opportunity to use your imagination and make a cool and gripping 30 second video commercial talking about the importance of high blood pressure, especially for your families and loved ones.  The videos you create can help to educate your families and tell them how important it is to be aware of their blood pressure.

Feel free to use animation, computer effects, and any sort of camera you choose.  You can approach high blood pressure from any angle; emotional, scientific – anything goes and anything could win!  For a good place to start, check out our key facts on high blood pressure, which might give your some ideas for your video.

The competition closes on 15 January 2009 and the judges’ decision will be based on:

• Creativity
• How well you address the importance of managing blood pressure
• Persuasiveness

Winners will be informed by email by March 2009.  There will be one winner (either an individual or a group) for each age category (10-13, 14-17, 18+).